
Red
Red is all about real-life fashion, beauty and inspirational lifestyle pieces but at it's core, Red informs, advises and supports its Gen X readers through life.
Serotonin for the soul. Smart, stylish – but most importantly spirit-lifting.
With a warm, witty and authentic tone, our message is that life is never perfect, but Red readers know that it's all about savouring and enjoying life and celebrating the perfectly imperfect. We give our loyal and loving readers the tools to be better, happier versions of themselves. Whether it's profiles of iconic women, agenda-setting features, or simple restorative mood boost via some unashamedly sparkly shoes, Red speaks to every aspect of our audience's busy lives. By recognising their true potential and renewing their sense of purpose, Red guides its audiences as they reframe what success looks like and how to achieve it.
Red by numbers
692,000
total brand reach
PAMCo 2018
53%
AB adults
PAMCo 2018
8.6 million
social media followers
2019
Red everywhere.


Red helps its Generation X readers recognise their true potential, as they reframe what success looks like and how to achieve it. It provides a beautiful, mood-boosting mix of style, beauty, interiors, food, travel and wellbeing.
Sarah Tomczak, Editor